November 15-19, 2021
Suburban Collection Showplace
Novi, MI, USA & Online

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THE ENGINE OF AUTO TECH INNOVATION RETURNS ON-SITE & ONLINE IN 2021

FORMERLY KNOWN AS

CO-LOCATED WITH

FEATURING

AUTOMOTIVE TECH WEEK:

CONNECT. ACCELERATE. SHOWCASE. EDUCATE.

Be a part of the Engine of Automotive Technology. Connect with your industry, Accelerate your business, Showcase your expertise and Educate yourself at Automotive Tech Week with new and innovative ways to learn and do business.

Automotive Tech Week 2021, combines 5 world-class events (TU-Automotive Detroit, WardsAuto Interiors & UX Conferences, WardsAuto Engine & Propulsion Summit, ADAS & Autonomous Vehicles), to host an engaged community of automotive tech experts for a week of valuable content, both On-site and Online. By participating in Automotive Tech Week, you will have a front row seat to the research expertise of Wards Intelligence, the reach and community of WardsAuto, and the connection and event power of TU-Automotive, now known as Informa Tech Automotive Group, the trusted industry source for nearly a century.

On-Site & Online Attendees

Industry-Leading Speakers

Sponsors & Exhibitors

Automakers & Tier 1s

Automotive Tech Week goes beyond tech and introduces you to the industry leaders behind the scenes. Through Automotive Inspire, our newest interview series, you have the unique opportunity to hear the stories that shaped the lives of those who are taking automotive to new heights and connect with them on a more personal level.

WHAT DO I GET IF I SIGN UP FOR A GRID PASS?

Accommodating our engaged audience, curated over a century, the delivery of valuable (free+ premium) educational and interactive sessions, enables all automotive tech stakeholders to connect, driving the industry into the future.

With a FREE Grid Pass, you get access to all Show Floor Sessions, including Automotive Inspire and Future Workplace, access to additional online insight such as FOCUS: Commercial Vehicles, the chance to take part in product demos, networking opportunities, and of course, meet the technology innovators on the Expo Floor and more!

Claim your Grid Pass (free expo) now to attend the 2021 Automotive Tech Week and its co-located events.

GET YOUR GRID (FREE EXPO) PASS

FANCY A TEST DRIVE?

Did you know that your Grid Pass includes the opportunity to demo the all new Corvette Stingray and the all electric Porsche Taycan?

Some vehicles are mere transportation appliances, and some, like the all new Corvette Stingray, are about pure turn-it-up-to-eleven driving enjoyment. This two-seat, mid-engine rocketship features a 14-speaker Bose Performance Series sound system to ensure that your music reproduction is just as powerful as the 490 horsepower V8. Join one of our professional test drivers for a spin around the event center and get a taste of how a custom-tuned Bose sound system makes every trip in the Stingray less of a drive and more of an experience.

The all new, all electric Porsche Taycan proves that EVs don’t have to compromise when it comes to performance or pure driving pleasure. Everything in the vehicle, including the 14-speaker Bose sound system, is designed to extract maximum performance from every single watt. Join one of our professional drivers for a lap around the event center in a Taycan and hear how a finely tuned, custom-integrated Bose audio system can enhance the Taycan driving experience.

GET YOUR GRID (FREE EXPO) PASS

AUTOMAKERS ATTEND AUTOMOTIVE TECH WEEK

Do you work for an Automaker?

Then you should be attending Automotive Tech Week. Whether you are looking for the latest in trend analysis, to gain competitive edge, to meet with fellow industry peers, or the opportunity to demo the latest technology, we’ve got something for you.

Senior Executives from Automakers/OEMs can benefit from enhanced learning and networking thanks to the VIP Experience. To claim your complimentary pass, apply for a Grandstand Pass today >>

Informa Tech Automotive Group has reserved limited complimentary passes for ALL EXECUTIVES from Automakers. Please email Alexa.Madden@informa.com for details >>

Automotive Tech Week brings the entire ecosystem together to discover the latest trends pushing the industry forward. While the breadth of expertise is extensive, all attendees walk away with practical insights to reach business goals and further advance innovation.

5G, V2V, V2X

ADAS & Autonomous

Advanced Propulsion

AI & Machine Learning

Batteries

Cloud & Edge Computing

Connectivity

Cockpit of the Future

Cybersecurity

Data

Digital Twin

Electrification

Fleets

Infotainment

Interiors

Mobility

Personalization

Safety

Sensors

Software Defined Vehicle

Simulation & Testing

Co-Located Events

VISIT WEBSITE

INFO COMING SOON

BIOSECURITY

While we will be gathering in-person for the first time in 18 months with COVID-19 safety protocols in place, we understand it might not be possible for all our community to travel to Michigan, USA. For those outside the USA, those unable to travel, or those still unsure about participating in an in-person event, you can still participate in all Automotive Tech Week and its co-located events.

Post COVID-19, all Informa events will be run in accordance with the AllSecure standard, applying the full range of recommendations wherever applicable.

FIND OUT MORE