Software Architectures at Automotive Tech Week: Megatrends

The software capabilities of a vehicle are key to attracting a new generation of consumers. Drivers today are opting for technology and connectivity over power and speed. How can OEMs utilize their software capabilities to develop a future proof brand? How will the supply chain continue to evolve in the era of the software defined vehicle?  

Friday 29 January – Software Architectures 

Starts at 8:00 – 8:05am PT11:00 – 11:05 am ET4:00 – 4:05 pm GMT5:00 – 5:05 pm CET 

Chairperson’s Opening Remarks
Luca DeAmbroggi, Senior Principal, Wards Intelligence 

Presentation: Enabling a Scalable Product with Over-the-Air Updates 

Automakers can no longer sell a one-off product; Consumers are looking for a scalable framework they can develop, personalize, and update. What are the enablers for a software-centric vehicle? 
How is the vehicle architecture evolving to allow for a scalable system?  
What more can the industry do to ensure in-vehicle software standardization for safety and security?  

Panel: Software & Electronics Architecture as a Differentiator 

How will an automakers branding rely on their software capabilities in the future? 
As driver preference moves from speed and power to technology and connectivity, how can OEMs ensure they are developing vehicles today for an audience tomorrow?
Which areas of software should be prioritized as a differentiator?   

 ModeratorLuca DeAmbroggi, Senior Principal, Wards Intelligence 

Stefan Hertel, Chief Engineer, GEELY 

Shyam Sundar, Global Head of Product, Faraday Future 

Qiyan Wang, Vice President of Engineering & Digital Systems, NIO 

Stefan Gudmunsson, Chief Innovation Officer, Karma Automotive 

Wards Analysts –  CES Vehicle System Architectures Roundup & Networking
 Host: Luca DeAmbroggi, Senior Principal, Wards Intelligence 

Qiyan Wang, Vice President of Engineering & Digital Systems, NIO

Stefan Hertel, Chief Engineer, GEELY

Shyam Sundar, Global Head of Product, Faraday Future

Stefan Gudmunsson, Chief Innovation Officer, Karma Automotive

From Informa Tech Automotive Group

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