
Real Conversations, Real Connections & Real Impact
AutoTech: Detroit gathers 2,500+ industry stakeholders for 2 days of focused B2B networking.
June 7-8, 2023 | Suburban Collection Showplace, Novi, MI
June 7-8, 2023 | Suburban Collection Showplace, Novi, MI
FORMERLY KNOWN AS
Welcome to AutoTech: Detroit
Real Conversations, Real Connections & Real Impact
Wards is synonymous with automotive, reliably reporting from Motown, the town that put the world on wheels, since 1924. Our content is our community; AutoTech: Detroit gathers 2,500+ industry stakeholders for 2 days of focused B2B networking that drives substantial conversations, connections, and impact. Enjoy conference sessions curated in collaboration with our Industry Advisory Board that solves real challenges and drives impactful innovation by blending strategy and technology.
Invested in the future of AutoTech, our VIP matchmaking services, along with our focused Exhibition and Showcases, connects the best in tech. The Informa Tech Automotive Awards and Wards 10 Best Interiors & UX Awards shine a spotlight on inspiring companies, cars, and individuals.
At the convergence of AutoTech, AutoTech: Detroit is the principal B2B meeting place for our audience to connect and shape the future of automotive technology.
On-Site Conference Hours
June 7 – 8, 2023
9:00AM – 6:00PM ET
Expo Hall Hours
June 7, 2023: 10:00AM – 5:00PM ET
June 8, 2023: 10:00AM – 4:00PM ET
FEATURING
Our show is a celebration of developments and achievements within the automotive tech industry. During the event we will be hosting the Informa Tech Automotive Awards the Wards 10 Best Interiors & UX Awards, award-winning vehicle displays & tours, and Automotive Inspire Interviews.
Recognizing and Celebrating Award-Winning Automotive Interiors & UX
The Wards 10 Best Interiors & UX list is in its 14th year and honors exceptional achievement in aesthetics, comfort, ergonomics, materials usage, fit-and-finish, and user-friendliness of technology like touchscreens, smartphone pairing, voice-control navigation, head-up displays, and driver-assistance technologies such as adaptive cruise control and blind spot monitoring.
Where Auto Innovation Meets Tech Inspiration
Join us to celebrate the future of AutoTech and honor inspirational leaders, innovative companies, and groundbreaking products/services. Awards will be presented in three categories: Automotive Inspire, Product & Service, and Company, with individual awards within each category.
Winners will be announced May 2 and honored June 8 at the Wards 10 Best Interiors & UX awards ceremony during AutoTech: Detroit.
Winners will be announced and honored during the Informa Tech Automotive Awards ceremony June 6 at AutoTech: Detroit.
A Front Row Seat to the Future of Automotive
AutoTech: Detroit 2023 returns June 7 – 8, 2023 at the Suburban Collection Showplace for two full days of invaluable on-site content.
Our automaker community has been shaped over (almost) 100 years for Wards, and 24 years for TU-Automotive, and engaged throughout the year through the AutoTech: Trends community, TU-Auto, WardsAuto and Wards Intelligence.
On-Site Attendees
Industry-Leading Speakers
Sponsors & Exhibitors
Automakers
& Tier 1s
& Tier 1s
What makes AutoTech: Detroit different
Join us to celebrate and highlight achievements in automotive technology with the Informa Tech Automotive Awards, taking place on June 6th, 2023.
Attend free & premium sessions, explore an active expo floor, take advantage of our VIP lounge and meet with speakers, sponsors and tech providers.
Jump in our award-winning vehicles and experience them for yourself! Winning vehicles of the Wards 10 Best Interiors & UX awards will be on-display and available to tour.
Attend a women’s private cocktail hour for a chance to meet, network and discuss current industry challenges.
Attend Inspire Studio to meet this year’s young talents, watch project demos and learn how can we create pathways between automotive industry and Universities.
Our Wards Analysts, with a 98-year legacy, ensure that each session is reliable and impactful, blending strategy and technology to cut through the noise and solve today’s global challenges.
Connect with our expert team of analysts, industry leading tier 1s and exhibitors, knowledgeable OEM speakers and more, on-site at the event.
Our expert speakers lead the discussion, while industry-leading solution providers offer best practice through exclusive, downloadable resources.
Who Attends AutoTech: Detroit










2023 AutoTech: Detroit Speaker Line-Up
AutoTech: Detroit FREE Visitor Pass
Immerse yourself in the automotive technology shaping the future of the industry through our FREE Visitor Pass!
By booking a Free Visitor Pass, you will have access to all expo floor content featured below.
Join the race with fellow decision makers and thought leaders who are instrumental in creating and innovating the future of automotive technology.

2023 Agenda
Our Advisory Board ensure that our agenda is curated by the industry for the industry. Our community connections provide vital insight that feeds into our research, ensuring we produce sessions that are reliable, that blend strategy with technology, and that solves real challenges.
Together we help AutoTech to think and act with agility.
Questions with Sonatus, Proud Sponsor of AutoTech: Detroit
2023 ATTENDEES INCLUDE
Our Sponsors & Media Partners
Headline Sponsor

Headline Sponsor

Headline Sponsor

Diamond Sponsor

Platinum Sponsor

Platinum Sponsor

Platinum Sponsor

Platinum Sponsor

Platinum Sponsor

Gold Sponsor

Gold Sponsor

Gold Sponsor

Gold Sponsor

Gold Sponsor

Media Partner

Media Partner

Media Partner

Media Partner

Media Partner

Media Partner

Media Partner

Media Partner

Media Partner

Media Partner

Media Partner

Media Partner


Media Partner
Media Partner

Media Partner

Media Partner

How AutoTech: Detroit inspires
Over 23 years, our show has grown, alongside our key partners, from 400 to 3,000 attendees. We continue to ensure we provide the opportunity for you to build strong connections with vital industry stakeholders.
What our attendees say about AutoTech: Detroit
At this year’s conference, which was the first in a physical format since the outbreak of Covid-19, it was possible to meet the best leading players in the industry, including the car manufacturers, tier 1 suppliers, and a variety of startups and technology companies. It was great to meet everyone in person and the results from a business point of view were just great. The organizing team was simply amazing. The feeling is that they went above and beyond to provide us with an excellent experience, both on a professional and personal level.
I more than recommend the conference and there’s no doubt we will see each other again soon.
Ran Timor, VP of Marketing, Tactile Mobility
As a small start up, working with Informa to gain access to the AutoTech: Detroit conference was extremely valuable. We were able to attend numerous sessions and learn about high priorities and concerns throughout the industry. There were wonderful opportunities to connect with panel participants and meet with other innovative companies trying to bring meaningful solutions to the space. I highly recommend allocating the time to attend!
Syed Mubeen Saifullah, COO, Aiden Automotive Technologies
We were very satisfied with the quality of the leads and meetings generated at the event.
Amit Ninary, Head of Marketing – Automotive, Vayyar
I thought it was a really positive event, great to see more people, a full show floor, a robust line-up of speakers and topics – In short a great step in return to a bit of normalcy. Very well organized and our panel speakers enjoyed the experience – Thanks!
John Wilkerson, Senior Communications Manager, Corporate Communications, ZF
Download the AutoTech: Detroit Event Brochure to find out more about the show!
Fill out the form below to access the Brochure to find out more about the show.

Download the AutoTech: Detroit Brochure to find out:
- What’s NEW about AutoTech: Detroit this year?
- Why attend?
- What’s on the Agenda this year?
- Who is on the Advisory Board?
- What’s new about Wards 10 Best Interiors & UX this year?
- How will we celebrate the Informa Tech Automotive Awards this June?
- What’s on at the Automotive Inspire series this year?
- What is included in the VIP Experience?
- How to become a Sponsor?
…and more!
Sign Up NOW! Find out more about the Passes available below.
Contact Us


CONTENT & SPEAKING INQUIRIES
Lisa Brailsford
EMAIL ME to find out how to become an event speaker.
EMAIL ME to find out how to become an event speaker.


EXHIBITION & SPONSORSHIP INQUIRIES
Jessica Sobey
EMAIL ME to find out how to become an event sponsor.
Jessica Sobey
EMAIL ME to find out how to become an event sponsor.


MARKETING, MEDIA PARTNER & PRESS INQUIRIES
Freya Smale
EMAIL ME to find out how to become a media partner.
Freya Smale
EMAIL ME to find out how to become a media partner.
Quick Links
The Venue
Suburban Collection Showplace
46100 Grand River Ave,
Novi, MI 48374,
United States